Privacy Policy

Effective Date: 01.07.2026

1. Introduction

The White House is owned and operated by Fifth Wheel Company Ltd. We are committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, store and protect your personal data when you visit our website, make a booking, use our services, or otherwise interact with us.

For the purposes of data protection law, Fifth Wheel Company Ltd is the data controller responsible for your personal data. Where we refer to "we", "us" or "our" in this policy, we mean Fifth Wheel Company Ltd trading as The White House.

This policy covers The White House and its services, including the restaurant and bar, hotel rooms and lodges, White Spa, and weddings and events.

2. Information We Collect

We may collect and process the following information about you:

  • Personal details such as your name, postal address, telephone number and email address

  • Booking and reservation details, including dates, party size, room, table or treatment preferences, and any special requirements you tell us about

  • Payment details used to secure or pay for a booking, stay, meal, treatment, event or gift voucher

  • Records of your communications with us, whether by phone, email, social media or in person

  • Website usage information, such as your IP address, browsing behaviour and cookie data

Where you provide special category information (for example, a dietary requirement, allergy, medical condition or accessibility need relevant to a spa treatment or your stay), we only use it to provide the service you have asked for and to keep you safe, and we treat it with additional care.

3. How We Use Your Information

We use your personal data for the following purposes:

  • To process, confirm and manage your bookings and reservations across our restaurant, rooms, lodges, spa, weddings and events

  • To take and process payments

  • To communicate with you regarding your enquiries, bookings, and any updates or changes to your arrangements

  • To provide the services you have requested and to meet any specific requirements you have shared with us

  • To improve our website, services and overall guest experience

  • To comply with our legal and regulatory obligations

  • To send you marketing updates about offers, events and news, where you have given us your consent to do so

4. Lawful Bases for Processing

We rely on the following lawful bases for processing your personal data:

  • Contract: where processing is necessary to fulfil a booking or provide a service you have requested, such as managing your reservation and taking payment

  • Consent: where you have agreed to receive marketing communications from us, which you can withdraw at any time

  • Legal obligation: where we are required to process your data to comply with the law, for example keeping financial records

  • Legitimate interests: where processing is necessary for our legitimate business interests, such as improving our services, keeping our website secure and preventing fraud, provided your rights do not override those interests

5. Data Sharing and Third Parties

We do not sell your personal data. We may share your information with trusted third parties in the following circumstances:

  • Booking and reservation platforms that we use to manage bookings across the business, including ResDiary (restaurant), Caterbook (rooms and lodges) and Trybe (spa)

  • Payment processors, to take and secure payment for your booking

  • Email and marketing service providers, where you have consented to receive marketing from us

  • Professional advisers and IT or website service providers who support the running of our business

  • Legal or regulatory authorities, where we are required to share information by law

We only share the information necessary for these parties to perform their services, and we require them to keep your data secure and to use it only for the purposes we specify.

6. International Data Transfers

Some of the third parties we work with may store or process data outside the United Kingdom. Where this happens, we take steps to ensure your data receives a level of protection consistent with UK data protection law, for example through the use of appropriate safeguards such as approved standard contractual clauses.

7. Data Security

We take appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure or destruction. Our website and payment transactions are secured using encryption and other safeguards.

8. Your Rights

Under UK GDPR and the Data Protection Act 2018, you have the following rights:

  • The right to access your data

  • The right to request corrections

  • The right to request deletion, subject to any legal obligations we have to retain it

  • The right to restrict processing

  • The right to data portability

  • The right to object to processing

  • The right to withdraw consent at any time, where we are relying on your consent

To exercise any of these rights, please contact us using the details in Section 12.

You also have the right to complain to the Information Commissioner's Office (ICO), the UK supervisory authority for data protection, if you are unhappy with how we have handled your personal data. You can contact the ICO at www.ico.org.uk or by calling 0303 123 1113. We would ask that you contact us first so that we have the opportunity to put things right.

9. Cookies and Tracking Technologies

Our website uses cookies to enhance your browsing experience. You can adjust your cookie preferences in your browser settings. For more details, please see our Cookie Policy.

10. Retention of Data

We retain your personal data only for as long as necessary to fulfil the purposes set out in this policy, or for as long as we are required to keep it by law. When we no longer need your data, we securely delete or anonymise it.

11. Changes to This Policy

We may update this Privacy Policy from time to time. Any significant changes will be communicated via our website. Please check this page periodically to stay informed.

12. Contact Us

If you have any questions about this Privacy Policy or how we handle your data, please contact us at:

Fifth Wheel Company Ltd Holywell Road, Rhuallt, Denbighshire, LL17 0AW Email: info@fifthwheelco.com Phone: 01745 583 000